Scale gives us the view.
insight gives it value.
At 13 billion views a month, patterns stop being anecdotes. They become signals. We see what gets re-watched. Clipped. Shared. Loved. And we see it happening before it becomes a headline. 600+ experts turn that signal into decisions.
600K+
HOURs of content library
Fueling powerful insights and smarter optimisations
10BN+
MONTHLY VIEWS
The patterns behind what audiences actually watch.
46+
Markets
Local obsessions. Global
trends taking shape.
6000
Digital channels
Where content travels, and
gains momentum.
2BN+
subscribers
Monthly views. We know what gets watched.
500+
Experts
The judgement that turns
signal into action.
3
Global offices
Local expertise with global reach
What the numbers reveal
What it unlocks
Which content to develop. Where to take it. Which fans to reach. How to reach them. And where the next opportunity is hiding in plain sight: inside a library nobody’s opened in years.
WE DON’T PREDICT TRENDS. WE’RE ALREADY INSIDE THEM.
A YouTube Original Production
Qesma W Naseeb
This YouTube-first reality series has achieved unprecedented success, surpassing 1 billion views, generating nearly 500,000 watch hours, and building a highly engaged subscriber base.
Discover how this digital-first, platform-native format is setting a new blueprint for creating content tailored to the YouTube audience.
